Pantone’s Color of the Year 2019 is Finally Out!
While people all over the world await the season of giving later this month, designers alike are kept on the edge of their seats for the event we’ve all truly been waiting for and that is Pantone’s announcement of Color of the Year. After much anticipation, the self-proclaimed global authority finally announced it today and it’s Living Coral!
Pantone described the chosen hue as “Vibrant, yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.” A stark difference from last year’s Color of the Year which is Ultra Violet, the orange-gold hue is a unique yet ever-so-familiar shade found in nature. In a world overwhelmed with technology and negativity, this year’s shade makes us want to hold someone’s hand, call our friends, and get out of the house to live our best life.
“We see the environment taking on an even greater role in the world we live in today for two primary reasons, one being how connected we are to technology. Because we are so connected to something that’s not real, so to speak, we really need to find that balance closely and intimately with something that is real and you don’t get more real than nature.” Laurie Pressman, Vice President of Pantone Color Institute, shares through TIME.
We’ve seen this warm and inviting shade in the ocean, on the runway, in makeup, and, of course, in our interiors. We’re living for the endless of ways we can incorporate this shade in our homes, you can start with cheery throw pillows on your couch or a fresh change of beddings and curtains in your bedroom. Enliven your plant pots with a fresh coat of paint, as this shade pairs perfectly with shades of green.
If you’re living for Pantone’s Living Coral as much as we are, make a bold statement and paint your living and dining room walls with it, enveloping your space in warmth and encouraging conversation and intimacy where you like to entertain.
Last September 2018, Living Coral was also included in Pantone’s Fashion Color Trend Report for 2019 London and New York Fashion week, which is an overview of the most popular colors to be showcased by fashion designers for the coming season.